The Business Writer's Handbook (9th Edition) by Gerald J. Alred, Charles T. Brusaw, Walter E. Oliu

By Gerald J. Alred, Charles T. Brusaw, Walter E. Oliu

Now in its 8th version, this vintage publication continues to be the total business-writing reference for college kids and execs alike. Alphabetically geared up and simple to take advantage of, its approximately four hundred entries supply suggestions for the most typical forms of enterprise records and correspondence, from brochures, press releases, and résumés, to govt summaries, proposals, and stories. plentiful pattern records and visuals through the e-book display powerful company verbal exchange, reflecting present practices for formatting records and utilizing electronic mail. additionally, suggestion on organizing, learning, writing, and revising enhances thorough therapy of grammar, utilization, kind, and punctuation to supply accomplished support with writing talents. This version has been completely revised to incorporate multiplied recommendation for studying the context of other writing events, utilizing and integrating visuals, and working with moral issues in company writing, together with plagiarism. Entries all through were revised, up to date, consolidated, and streamlined to supply the main exact and obtainable info. accomplished but concise, The enterprise Writer's Handbook continues to be the fast reference devoted clients have come to appreciate.

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By Gerald J. Alred, Charles T. Brusaw, Walter E. Oliu

Now in its 8th version, this vintage publication continues to be the total business-writing reference for college kids and execs alike. Alphabetically geared up and simple to take advantage of, its approximately four hundred entries supply suggestions for the most typical forms of enterprise records and correspondence, from brochures, press releases, and résumés, to govt summaries, proposals, and stories. plentiful pattern records and visuals through the e-book display powerful company verbal exchange, reflecting present practices for formatting records and utilizing electronic mail. additionally, suggestion on organizing, learning, writing, and revising enhances thorough therapy of grammar, utilization, kind, and punctuation to supply accomplished support with writing talents. This version has been completely revised to incorporate multiplied recommendation for studying the context of other writing events, utilizing and integrating visuals, and working with moral issues in company writing, together with plagiarism. Entries all through were revised, up to date, consolidated, and streamlined to supply the main exact and obtainable info. accomplished but concise, The enterprise Writer's Handbook continues to be the fast reference devoted clients have come to appreciate.

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Additional info for The Business Writer's Handbook (9th Edition)

Example text

Measurements. Except for abbreviations that may be confused with words (in. for inch and gal. for gallon), abbreviations of measurement do not require periods (yd for yard and qt for quart). Abbreviations of units of measure are identical in the singular and plural: 1 cm and 15 cm (not 15 cms). Some abbreviations can be used in combination with other symbols (°F for degrees Fahrenheit and ft 2 for square feet). The following list includes abbreviations for the basic units of the International System of Units (SI), the metric system.

The following are some causes of affectation. • Impression. Some writers use pretentious language in an attempt to impress the reader with fancy words instead of evidence and logic. • Insecurity. Writers who are insecure about their facts, conclusions, or arguments may try to hide behind a smoke screen of pretentious words. qxp 8/20/08 4:18 PM Page 23 agreement 23 • Imitation. Perhaps unconsciously, some writers imitate the poor writing they see around them. • Intimidation. A few writers, consciously or unconsciously, try to intimidate or overwhelm their readers with words, often to protect themselves from criticism.

Initialisms are pronounced as separate letters (SEC/Securities and Exchange Commission). Abbreviations that combine the first letter or letters of several words — and can be pronounced — are called acronyms (PIN/personal identification number, LAN/local area network). Using Abbreviations In business, industry, and government, specialists and those working together on particular projects often use abbreviations. The most important consideration in the use of abbreviations is whether they will be understood by your audience.

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