By Elisa M. Zarbafi
Progressively more monetary associations have began to join company Social accountability (CSR) of their funding judgements and use their cash to advertise accountable company habit. The monetary problem and the frequent loss of belief within the deepest area have further extra momentum to this quest for social legitimacy. Elisa M.Zarbafi analyzes the position of economic stakeholders as a possible motive force of CSR. She focuses her theoretical research on socio-psychological drivers to appreciate the complicated nature of accountable funding and to spot the serious underlying strategies that permit institutional traders to influence the social accountability in their portfolio businesses.
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Extra resources for Responsible Investment and the Claim of Corporate Change
He further reminds us that “there is not some kind of monolithic, singular, fixed environment that exists detached from and external to these people” (p. 31, emphasis in the original). Hence, through our actions, which may include hardly visible as well as far-reaching decisions, we bring realities into being (see also Chia, 2003, who conceptualizes organizing as a worldmaking process). In the light of the problem under study we are thus convinced that a sensemaking perspective will shed a new (and brighter) light on the discussion of which responsibility we actually bear towards our world and how to foster it.
We have witnessed a rudimentary understanding of CSR on which empirical work in the field of responsible investment currently rests and which does not reflect the complexity of this phenomenon; especially with regard to the highly subjective character of what is assumed to be ethical and socially responsible. We agree with Pentland (1999) who maintains that the “critical challenge in organizational theory is how to move from surface structure to deep structure” (p. 712), and thus, in line with Granovetter (1985), propose to develop a holistic understand- 16 The term ‘paradigm’ originally stems from Kuhn (1962).
18 1 Introduction 2. Based on Weick’s conceptualization of organizational realities as enacted environments, our second research objective is to derive a process model of responsible investment that illustrates how the internal sensemaking processes of both institutional investors and corporations interrelate and correspond to provoke corporate change towards a stronger orientation of CSR. Our model allows for a conceptual analysis of responsible investment as a driver of CSR that has not been taken up within the academic discussion so far.